Secondary research of Magazines

Magazine add 1: Rihanna- Diamonds

Visual
In this advertisement, the visual images shown are artist, Rihanna's hands, holding rolling paper full of diamonds- this links to the title of the song 'Diamonds' and makes the advertisement eye-catching and recognisable to which song it is about. The artists logo 'R' - which also can help audiences recognise the advert is hers and can also catch a larger audience. You are also shown an apple logo- this represents the label Apple and is shown to help viewers recognise this logo and know that you can download Rihanna's new single Diamonds, via there programme, iTunes.
Written
The song title 'Diamonds' stands out amongst most of the written work in this advert because its font is the largest so that it can be seen from longer distances and becomes more recognisable. It is also is written in different font up to the other written work. The font almost looks as though it is upper-class handwriting which associates with the richer variety of people- which also links to the diamonds. The logo 'R' is written up of various words to create the large R. This is showing that this whole advertisement is all about Rihanna because the words that make up the R are linked to her- with words such as love, Roc (Roc Nation Jay-Z's record label), diamonds, rihanna, heart break, my navy (her fans), complete woman, red lipstick, girl.

Also linking to the idea that it is all about the artist, in the advertisement you are shown a website name 'ULTIMATE-RIHANNA.COM' that represents rihanna as ultimate, the unique one and the powerful one. It makes it seem that Rihanna is in control. When reading this advert you are also shown the iTunes release date of when you can download the single from their programme, which makes the audience known to when and where they can get the single and more eager to get it from that particular download programme.
Technical
The colours of the advert are simple as just black and white which makes it look classy and easier to read. Using black and white can also represent certain aspects of Rihanna. The colour black shows/means power, elegance, authority and being prestigious. The colour white shows/means it is opposed to black. The colours link to everything and how the aspects of the advertisements link and represent Rihanna. Showing just her hands in the advert is keeping her identity hidden but also her fans can recognise her by little aspects like her nails or tattoo.





Magazine Add 2: Jessie J- Who you are

Visual
In this advertisement you are shown the artist, Jessie J, and she is posing as though she is performing, which symbolises her passion and focus she has in her artist career. The large image shows the artist straight away so that the viewers can recognise who the advertisement is about and will catch their eye to read the poster. There is a black, white and gold theme throughout the poster and the artists name 'JessieJ' is in shiny gold, which gives it an eye-catching, classy look.
Written
On the advertisement you can see a website which reads 'JESSIEJOFFICIAL.COM' and suggests that she is the official artist to be interested in and listen too. Using the word 'official' also suggests that the advertisement is valid and legitimate. There are also logos of record labels, LAVA and Universal Republic records, written on the poster for their recognition. The poster includes a lot of noticeable adjectives to attract a larger audience such as Debut, no.1 Internationale smash and official. It will also make you want to listen to the album. A well known artist is named, B.o.B, to again catch your eye, and if you're interested in the other artist, it will give them a larger audience.
Technical
The colour theme throughout the poster symbolises different things by different colours. Black is a bold colour and stands out; it is also elegant and can show power. Gold looks stable and strong on the poster, it can also symbolise wealth and fame. The gold and black stands out against the white background so it is easier to read.



Magazine Add 3: Beyonce'- 4

Visual
In this advertisement the biggest image and main focus is Beyonce. It helps audiences to recognise who the artist is. You can also see a smaller image of her actual CD cover which shows the same photograph of Beyonce, which signifies the link to her new album and expresses that the CD is hers. There is a an iTunes logo showing the audience where you can download the album and give iTunes recognition. In the poster there is no other image but Beyonce, so it shows it is all about her.
Written
There is a similar font used throughout the poster, which has a simple colour and tone. This helps Beyonce's image look more interesting than the written aspect of the advertisement. The artists name and album name is the largest font of all of the writing because it is the main focus header to show who the artist is and what it is about. The words state the album includes Beyonce's single 'Best thing i never had' and some of the single will recognise this and it will draw them in.
Technical
The shot of Beyonce is a low angle shot which emphasises her image and makes it look like we're looking up to her as she has the power. the lighting in the image is coming from above, lighting her up making her seem even more bold on the poster. it looks as though it has been edited to look a bit dated with the colours used, which is very popular today.